I recently designed a workshop for an organization on
setting goals. As I was working on it, I was thinking of all the goals people
are going to set in the next couple weeks as 2017 approaches. Sources such as
Forbes and US News tell us that between 80%-92% of people who set New Year’s
resolutions fail. That leaves only 8%-20% who succeed at accomplishing their
goal. Many people have speculated on the reasons for failure and success. My
experience – both personally and as a witness to my coaching clients – tells me
that waning motivation is one of the biggest reasons we don’t see our goals
through to the finish line. (Another big one is our limiting beliefs. That’s
for another day.)
People get excited at the thought of the end result of their
goal, so they set it with high hopes. Many believe that if they work hard they
will persevere. Sometimes powering through to the end works, and most often it’s
not enough. As time passes, we set our sights on other important aspects of our
lives, and our original goal gets diluted. It’s suddenly not the most important
thing for us to do this year.
Another big reason is some sort of catastrophe or difficulty
that pops up in our life. We get distracted by what’s required to get through
it, and we leave behind that which we thought earlier would be the most
significant way to move our life forward. This reason is easily accepted
because everyone understands tragic circumstances, and we get validated for
ignoring our goal. This can be dangerous – what we need most in challenging
times is support to keep moving ahead.
So how can we keep our motivation keyed up? I spend a lot of
time with my coaching clients getting them to go deeper into their desires.
They state what they want - let’s say it’s to lose weight. Great - how much
weight? By when? We get more specific with their goal by using the S.M.A.R.T. goal
method. Then, the most imperative step in the goal-setting process is having
them answer WHY? Why this goal? What will it give them in their life? Most of
the time they haven’t thought deeply enough. I’ll get answers like, “because
I’m overweight,” or “I want to be healthier,” or “I want to wear that great
dress I bought six years ago.” These are
fine responses, and they are not enough. I keep pressing with more questions.
Eventually I’ll get to conversations around a deeper desire to be intimate
again or a fear of dying before they meet their grandchildren. These reasons
are far more likely to keep a person engaged and motivated than the first round
of responses.
The key to success is keeping these longings in the
forefront of our minds. I’ll suggest to my clients that they keep some sort of
physical representation of the resulting goal with them at all times. This may
be a small photo or trinket they can carry in their pocket every day. Or maybe
they make their phone wallpaper a photo that reminds them, so they see it all
throughout the day. Of course there is a lot more to putting structures in
place for people to succeed in meeting their goals; I’m addressing only the
motivation piece in this article. So keep setting goals! They stretch us and
make us better than if we hadn’t set them. And be sure to get the support you
need so you can be really clear about your motivating factors. Happy New Year!